Come join our team!

Dear reader,
Ipevo is seeking enthusiastic interns to join our great San Jose team! Our intern positions are posted on intershipin.com.
Come work for a fun, hard-working, multi-cultural office and learn the basics of buzz/viral marketing, event marketing, and promotions with our seasoned in-house specialists! You too could be posting on this blog, be part of our [...]

Report: Notebook market outlook positive through 2009

DisplaySearch, a marketing forecast company, anticipates the notebook PC market to remain strong for the remainder of 2008 and into 2009, while other industries will struggle through the economic slump. Many customers have been replacing their desktop systems with notebooks, creating a trend that the analysis expects to continue. Another primary factor, the popularity of mini-notebooks, has been [...]

No “loom and gloom” in the Online Ad World

According to Center for Media Research and a new Epsilon CMO Survey, Chief Marketing Officers at many of the biggest brands in the nation are seeing a major shift in the marketing landscape. 63% of the 175 marketing executives surveyed see an increase in their spending on interactive/digital marketing while 59% report a decrease in [...]

Customer Centric Marketing

How Do You Trump Willy Wonka? Align Your People to a Customer-Centric Organization
How do you build a better candy bar? You start by building a better organization, based on teamwork. I know this from personal experience.
Too often organizations that are striving to be customer-centric ignore a critical component: aligning the people in the organization to [...]