No “loom and gloom” in the Online Ad World

According to Center for Media Research and a new Epsilon CMO Survey, Chief Marketing Officers at many of the biggest brands in the nation are seeing a major shift in the marketing landscape. 63% of the 175 marketing executives surveyed see an increase in their spending on interactive/digital marketing while 59% report a decrease in [...]

AdTech08 in Review

by Henri
Its always fun going to an AdTech event…especially when you see familiar faces doing exactly the same thing year after year but they bounce from one ad network to the other.  Its exciting though, like Vegas with the showgirls waitresses but in this case they just stand at the booths as if they were really [...]